In Crossy Road, players can unlock a variety of characters, also known as "figures," each offering a unique gameplay experience. Notable categories include classic characters like the Chicken, Duck, and Frog, as well as animal figures such as the Cat, Dog, Penguin, and Bear. Fantasy characters like the Wizard, Unicorn, and Dragon add a whimsical touch, while human figures include the Businessman, Cop, and Zombie. Additionally, there are special characters like the Easter Bunny, Santa Claus, and Ninja, along with themed characters from franchises such as Pac-Man, Disney, and Star Wars.